At present, Chuangli Company has expanded the application fields of its products from traditional auto air conditioners to new tracks such as new energy and cold chain logistics vehicles. By selecting high-end customer groups, it has built a more risk-resilient cooperation network.

Recently, at the International Auto Parts Exhibition in São Paulo, Brazil, Zhejiang Jilisi Auto Air Conditioning Co., Ltd. from Longquan successfully secured 8 intentional orders. "Totally unexpected – the market is ultimately driven by products. After upgrading the craftsmanship of our products, many merchants extended olive branches to us," sighed Yin Wenlong, Deputy General Manager of Jilisi.

Jilisi is a manufacturing enterprise integrating R&D, production and sales, focusing on the production of auto air conditioning condensers and evaporators. Since last year, the company has seized the first-mover advantage: while accelerating the development of new markets along the Belt and Road (B&R), it has promoted the R&D and design of new craftsmanship, achieving dual improvements in product appearance and manufacturing precision, thus winning greater market space for the enterprise.

Today, this strategic thinking of "not putting all your eggs in one basket" has become a common choice for Longquan's foreign trade enterprises. While continuously expanding international markets, Zhejiang Chuangli Auto Air Conditioning Co., Ltd. has simultaneously entered the domestic sales system to keep orders "rolling in". According to Jiang Shuilang, Business Manager of Chuangli Company, the company has carried out in-depth cooperation with domestic OEMs (Original Equipment Manufacturers) since 2020, forming a product matrix of nearly 1,000 types covering heavy-duty vehicles, medium-sized buses and engineering vehicles.

At present, Chuangli Company has expanded the application fields of its products from traditional auto air conditioners to new tracks such as new energy and cold chain logistics vehicles. By selecting high-end customer groups, it has built a more risk-resilient cooperation network. Jiang Shuilang said: "In terms of customer selection, we focus more on quality and stability, which has effectively buffered the impact of fluctuations in the international situation."

Faced with the complex and volatile international trade situation, Longquan's foreign trade enterprises are taking proactive measures, and government departments are also acting positively to solve difficulties for enterprises. Last month, the "ICH Treasures – Longquan Sword Production Area Support Program", jointly launched by relevant departments of Longquan City, Douyin Public Welfare and Douyin E-commerce, was officially launched. Douyin will invest over 200 million exposure traffic to build a communication matrix, provide supporting merchant resources worth millions of yuan, and implement a series of consumption promotion measures to promote the Longquan Sword (an intangible cultural heritage) to go viral at home and abroad.

In addition, Longquan City has opened a "Foreign Trade Enterprise Service Hotline", built a "green channel" for government-enterprise communication relying on the 12345 government services platform, and provided enterprises with comprehensive services such as policy consultation and professional guidance, handling enterprises' development demands in a closed-loop and rapid manner. Meanwhile, it has sorted out the catalog of important exhibitions at or above the Lishui municipal level, and fully supported enterprises to expand overseas marketing networks and customer groups through exhibitions, so as to increase orders and expand markets.